Pressure to deploy AI is rising. But flawed data means flawed insights, and leaders are calling for a data strategy overhaul.

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. For businesses already leveraging Salesforce, data is the lifeblood. It fuels customer ...

Seeking an end to “siloed data,” Utah State University (USU) last week unified its systems into a single platform, OneUSU CRM, in partnership with Salesforce Education. The project is designed to ...

A company’s content lies largely in “unstructured data”—those emails, contracts, forms, Sharepoint files, recordings of meetings and so forth created via work processes. That proprietary content makes ...

Perficient, the global consultancy transforming the world’s most innovative companies through AI-first solutions, today announced it has acquired Kelley Austin, LLC, an award-winning Salesforce ...