“By advertising on Roblox, brands can create deeper connections and engage tens of millions of Gen Z users who represent our top-spending demographic and spend millions of hours here daily connecting ...

In-game advertisements are arguably one of the more controversial elements of gaming life. After all, when you’re playing a video game, the last thing you want to do is suddenly be stopped by an ad ...

When new companies enter the digital advertising market, the most important thing is to remain humble. That adage holds true even for Roblox, one of the biggest online gaming platforms in the world ...

GameSpot may get a commission from retail offers. Roblox, the massive gaming platform that mostly caters to younger gamers, has announced the launch of "Rewarded Video" ads, an ad format that allows ...

After testing its video ads offering for the past six months with major brands and agencies like Walmart, Warner Bros. Pictures, and Dentsu, Roblox is opening up the opportunity to all advertisers.