Master Market Segmentation for Enhanced Profitability and Growth

Discover how effective market segmentation identifies profitable customers and optimizes pricing, distribution, and product ...
Business Wire

Analyzing Customer Behavior and Enhancing Profitability with the Help of a Market Segmentation Strategy - A Report by Infiniti Research

LONDON--(BUSINESS WIRE)--A renowned market intelligence solution provider, Infiniti Research, has recently announced the completion of their latest market segmentation strategy for a food industry.
Business Wire

Analyzing Consumer Behavior and Preferences With the Help of a Market Segmentation Strategy | Infiniti Research

LONDON--(BUSINESS WIRE)--Infiniti Research, a global market and strategic intelligence solutions provider, has announced the completion of their new market segmentation strategy on the chemical ...
Forbes

How To Navigate The New Frontier Of Market Segmentation

In today’s competitive market, companies must rethink how they connect with customers. Market segmentation—the practice of dividing a broad market into subgroups based onshared characteristics—has ...
Forbes

If Age Drives Your Segmentation, Behavior Should Lead Your Strategy

Marketers have long relied on simple demographic categories, including age, gender, income and region, to build segments and classifications. It’s convenient, easily understood and readily available ...
marketingtechnews.net

How social media influences market segmentation

Paul Fennemore is Managing Director of Viapoint. Viapoint is the leading Social Media Consultancy, Services and Training Provider. Paul backs up what he preaches by grounding it on objective and ...
TheLadders.com

7 Business Strategy Examples Leaders Use to Drive Growth

High-performing leaders understand the importance of implementing smart business strategies to drive sustainable growth. The right business strategy aligns a company’s objectives with the needs of its ...