The current design model for fast food restaurants, such as Taco Bell, Pizza Hut, and McDonald’s, is a boxy, nondescript building with a prominent drive-thru and limited seating inside. This is a far ...

In the QSR and fast-casual world, uniformity is treated like a commandment. Sameness is seen as safety, especially when it comes to interiors. Fewer variables mean fewer risks: that’s the promise of ...

The 1960s were a formative decade for the fast food industry, with many chains experimenting with drive-thrus, themed restaurants, and signature menu items. Some of these pioneers grew rapidly, while ...

Decades before McDonald's, there was White Castle. Historians credit the hamburger chain with creating the modern fast-food industry as we know it. The legend goes that White Castle founder Walter ...