Customer reviews and ratings play a key role in the customer journey, with as many as 98% relying on them to inform their purchasing decisions. When you know that your products and services are of ...

Federal Trade Commission staff sent letters to 10 companies, warning them of potential violations of the agency’s Consumer ...

The letters reminded companies that continued breaches could lead to federal lawsuits and civil penalties of up to about ...

Every business owner has felt the slight tension when a customer pauses before finalizing a purchase. They're likely pondering questions like, "Will this company deliver?", "Is this the right choice ...

Consumer experts recommend looking for “verified purchase” reviews, reading both the highest and lowest ratings, and paying ...

Ali Hussain has a background that consists of a career in finance with large financial institutions and in journalism covering business. Luis Alvarez / Getty Images Consumer reviews are an important ...

In today’s digital marketplace, online reviews wield significant influence over consumer decisions. From dining experiences to tech gadgets, shoppers frequently ...

One of the best sales tools a business can have is a collection of rave reviews from its customers: Over 70% of customers report that they check reviews before making a purchase decision. However, ...

Fake reviews and bots can greatly undermine consumer trust and impact brand reputation. A 2023 BrightLocal report indicated that 98% of consumers read online reviews, and unfortunately, 42% have seen ...